TikTok Tastemaker Ari Elkins Joins Avex USA to Start Blue Suede Records

TikTok musical tastemaker Ari Elkins is starting his own record label called Blue Suede Records. Elkins is teaming up with Avex USA for the new label, which aims to “find, develop, and champion undiscovered talent.” Ari Elkins will be leading the hunt for those artists, while Avex USA will handle the logistical side of Blue […]
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